There is hardly a person in the fashion world who has not heard of Watson Tan. His name has become synonymous with the agency he started in 1997, Upfront Models Singapore. Starting with just 2 models, Watson has since brought the agency to the fore, with his models gracing many catwalks as well as being the face of local and international brands.
With over 500 models, Watson has set a new standard for the modeling industry in Singapore. It has also given him a wealth of experience in all aspects of management.
Watson also strongly believes in the ties that fashion has with art. Both seek to beautify that which is already around us.
His belief and passion, coupled with his experience, led to the birth of Art Front Collective.